Aritzia
@aritzia1984 · 5K subscribers
Fashion & ApparelEvery business filed under Fashion & ApparelRetailEvery business filed under RetailCanadaEvery business filed under Canada
7 posts in the last 12 months, median 5.1K views
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What @aritzia1984 leans on
- Categories
- Fashion & Apparel 4/4Clothing and how it's worn
- Formats
- Phone on a stand 3/4The phone stays put on a tripod or a shelf
- Hooks
- Just music 3/4A song plays, nobody talksAsks a question 1/4Opens on a question you want answeredProduct held to camera 1/4The product held up closeFast, messy clips 1/4Quick, cluttered clips to grab you
- CTAs & Mechanics
- Asks you to decide 1/4Leaves a choice open for you to settle
- Elements
- Word-by-word captions 1/4Captions that pop in word by word as they talkHighlighted words 1/4Key words picked out in colourA title on screen 1/4Titles, headlines, step numbers and name labelsSplit screen 1/4The frame cut into panels or windows
- Voice
- A real conversation 1/4People really talking, recorded on the spot
- Goals
- Increase awareness 4/4Posts that make people know you and like you, nothing to buyLifestyle & Culture 4/4Your people and your world, so viewers feel part of itIn-house 2/4Made by the business: its team, its staff, its customers' storiesShow our proof of success 1/4Results, credentials and know-how, with nothing to buyCreator collab 1/4Made with or by an outside creator or influencerMeet the team 1/4Staff and team life, behind the scenes



