- Hook
- Just music
- Goal
- Content Series
- Who made it
- In-house
- Length
- 0:21
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Fashion & Apparel content ideas
Clothing and how it's worn.
Just musicHooks: A song plays, nobody talksLifestyle & CultureGoals: Your people and your world, so viewers feel part of itPhone on a standFormats: The phone stays put on a tripod or a shelfMore leadsGoals: Posts that get people to message, sign up or tap throughSend them to our siteGoals: Points people to your website, blog or newsletterCreator collabGoals: Made with or by an outside creator or influencerIncrease awarenessGoals: Posts that make people know you and like you, nothing to buyTeases a secretHooks: Promises inside knowledge and holds it back
- 0:21
0:24I import damaged outdoor clothes from landfills overseas.
- Hook
- Just says what it is · “I import damaged outdoor clothes from landfills overseas.”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:24
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2:33TRYING AGAIN
- Hook
- Just room sound · “TRYING AGAIN”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 2:33
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0:41I think we can all agree the colour combo
- Hook
- “I think we can all agree the colour combo”
- Goal
- Teach something useful
- Length
- 0:41
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0:34Oh, wait. Do I look at you?
- Hook
- Asks a question · “Oh, wait. Do I look at you?”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:34
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0:305:00pm 4:11pm 3:22pm 2:43pm 1:33pm 1:17pm
- Hook
- Just music · “5:00pm 4:11pm 3:22pm 2:43pm 1:33pm 1:17pm”
- Goal
- More leads + Send them to our site
- Who made it
- In-house
- Length
- 0:30
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0:34Okay, and another PJ, sexy
- Hook
- Teases a secret · “Okay, and another PJ, sexy”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:34
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0:18from the office
- Hook
- Just music · “from the office”
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 0:18
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0:13- Hook
- Just music
- Goal
- More leads + Send them to our site
- Who made it
- In-house
- Length
- 0:13
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0:09when I can't decide what to wear
- Hook
- Just music · “when I can't decide what to wear”
- Goal
- More leads + Send them to our site
- Length
- 0:09
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0:31If I was in Baywatch and I was running down the beach, I would want to be running in this one.
- Hook
- Asks a question · “If I was in Baywatch and I was running down the beach, I would want to be running in this one.”
- Goal
- Increase awareness + Teach something useful + Lifestyle & Culture
- Length
- 0:31
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0:20YOONCHAE ARITZIA
- Hook
- Just music · “YOONCHAE ARITZIA”
- Goal
- Increase awareness + Lifestyle & Culture + Show our proof of success
- Who made it
- Creator collab
- Length
- 0:20
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0:38Dressed Up
- Hook
- Just music · “Dressed Up”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:38
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0:12- Hook
- Just music
- Goal
- Content Series
- Who made it
- In-house
- Length
- 0:12
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0:08the moment vs. the shot
- Hook
- Just music · “the moment vs. the shot”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:08
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0:11- Hook
- Just music
- Goal
- Teach something useful
- Who made it
- In-house
- Length
- 0:11
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0:24I want to see the Taylor Swift skort on more sizes!!! 💜 Kassandra - 3X 5'10
- Hook
- Just music · “I want to see the Taylor Swift skort on more sizes!!! 💜 Kassandra - 3X 5'10”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:24
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0:56this was designed by a woman as a girl with a smaller back band
- Hook
- Calls you out · “this was designed by a woman as a girl with a smaller back band”
- Goal
- Teach something useful
- Length
- 0:56
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0:18brb getting ready for the festival
- Hook
- Just music · “brb getting ready for the festival”
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 0:18
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0:17The North Face x SKIMS sneak peek
- Hook
- Just music · “The North Face x SKIMS sneak peek”
- Goal
- Increase awareness + Lifestyle & Culture + Content Series
- Who made it
- In-house
- Length
- 0:17
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0:14- Hook
- Just music
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 0:14
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0:26and you can definitely tell the women who designed this swimwear
- Hook
- Teases a secret · “and you can definitely tell the women who designed this swimwear”
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 0:26
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0:38Can i see this modeled on a shortie!?
- Hook
- Just music · “Can i see this modeled on a shortie!?”
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:38
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0:32straight from the stylist
- Hook
- Just music · “straight from the stylist”
- Goal
- More leads + Send them to our site
- Who made it
- In-house
- Length
- 0:32
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0:16- Hook
- Just music
- Goal
- Content Series
- Who made it
- In-house
- Length
- 0:16
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0:16- Hook
- Just music
- Goal
- Increase awareness + Lifestyle & Culture
- Who made it
- In-house
- Length
- 0:16
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1:28this was designed by a woman
- Hook
- “this was designed by a woman”
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 1:28
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0:10if I had to choose, I'm picking the outfit everytime
- Hook
- Just music · “if I had to choose, I'm picking the outfit everytime”
- Goal
- More leads + Increase awareness + Lifestyle & Culture + Send them to our site
- Who made it
- Creator collab
- Length
- 0:10
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0:09- Hook
- Just music
- Goal
- Increase awareness + Lifestyle & Culture + Show our proof of success
- Who made it
- In-house
- Length
- 0:09
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0:32who cares about your belly rolls when you're wearing such a sexy bikini
- Hook
- Asks a question · “who cares about your belly rolls when you're wearing such a sexy bikini”
- Goal
- Increase awareness + Lifestyle & Culture
- Length
- 0:32
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0:28I genuinely don't think my body's ever looked this good.
- Hook
- Admits something · “I genuinely don't think my body's ever looked this good.”
- Goal
- Increase awareness
- Length
- 0:28
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0:35I've tried a lot of swimwear in my life this could be
- Hook
- Promises the result · “I've tried a lot of swimwear in my life this could be”
- Goal
- Show our proof of success
- Length
- 0:35
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The company it keeps
Often paired with
- Just music in 20 of 32Hooks: A song plays, nobody talks
- Lifestyle & Culture in 20 of 32Goals: Your people and your world, so viewers feel part of it
- Phone on a stand in 22 of 32Formats: The phone stays put on a tripod or a shelf
- More leads in 5 of 32Goals: Posts that get people to message, sign up or tap through
- Send them to our site in 5 of 32Goals: Points people to your website, blog or newsletter
- Creator collab in 2 of 32Goals: Made with or by an outside creator or influencer
- Increase awareness in 21 of 32Goals: Posts that make people know you and like you, nothing to buy
- Teases a secret in 2 of 32Hooks: Promises inside knowledge and holds it back
Who uses it most
- Toco Swim 9 of 9@tocoswim
- princesspolly 5 of 5@princesspolly
- Aritzia 4 of 4@aritzia1984
- POPFLEX 4 of 4@popflexactive
- SKIMS 4 of 4@skims
- Kyte Baby 3 of 3@kytebaby
- Prose 2 of 13@prosebeauty
- Patagonia 1 of 5@patagonia
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