Texas State University

@txst · 10.8K subscribers

Education & ExplainersBookable serviceLocal venueUS

45 posts in the last 12 months, median 594 views

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Showing 4 videos

HOW TO WEAR YOUR MASTER'S & DOCTORAL REGALIA
Hook
Just music · “HOW TO WEAR YOUR MASTER'S & DOCTORAL REGALIA”
Goal
Increase awareness + Lifestyle & Culture
Who made it
In-house
Length
1:37
1:37
Texas State University
Hey Bobcats, it's Kolby. This is your 20-second campus tour, let's go.
Hook
“Hey Bobcats, it's Kolby. This is your 20-second campus tour, let's go.”
Goal
More sales + Seasonal promotion + Increase awareness + Show off what we sell + Hard Promotion
Length
1:18
1:18
Texas State University
Every time I tell someone I'm a geographer, their first question is always, what is geography?
Hook
Calls you out · “Every time I tell someone I'm a geographer, their first question is always, what is geography?”
Goal
Show our proof of success
Who made it
In-house
Length
1:40
1:40
Texas State University
Why should a student join an organization at Texas State? Why should you join a student org?
Hook
Asks a question · “Why should a student join an organization at Texas State? Why should you join a student org?”
Goal
Increase awareness + Lifestyle & Culture
Who made it
In-house
Length
0:54
0:54
Texas State University

What @txst leans on

Formats: Phone on a stand 3/4 Vlog 1/4 Someone else filming 1/4
Hooks: Just music 1/4 Calls you out 1/4 Face up close 1/4 Asks a question 1/4
CTAs & Mechanics: Counts down a list 1/4 "This is so me" 1/4 Asks you to decide 1/4
Elements: Plain captions 3/4 A title on screen 3/4 Logo in the corner 2/4 Split screen 1/4 Word-by-word captions 1/4
Voice: A real conversation 3/4 One person narrating 1/4
Goals: Increase awareness 3/4 In-house 3/4 Lifestyle & Culture 2/4 More sales 1/4 Seasonal promotion 1/4 Show off what we sell 1/4 Hard Promotion 1/4 Show our proof of success 1/4