Tech & AI content ideas
Devices, software, and the industry around them.
Split Screen · FormatsFormats: The frame is divided into simultaneous panels — a second retention track, a comparison, a game feedAmbient & ASMRHooks: No spoken hook; room sound, ASMR texture, or stray non-verbal noise fills the open — not a music bedTitle Card · HooksHooks: A composed title lockup or stacked text block over the footage — episode, dish, or product titles, black title platesSplit Screen · HooksHooks: Frame split between the creator or skit and a second retention panel of unrelated footage — not two speakers in one conversationSplit FrameElements: How the frame is divided or masked — vertical and stacked splits, letterboxed windows, b-roll panels and insetsIn-HouseGoals: The account's own team or agency — brand voice, brand footage, a produced lookTitle Card · ElementsElements: Informational graphics that name or count — titles, headlines, episode/step/chapter stamps, name labels, talliesCreator VOVoice: A single creator or first-person voice narrating or speaking to camera — who is talking, not how much
- Series · 3 of 6Only the series New Term
1.6M views1:07Nothing CEO Reacts to Mrwhosetheboss' OS Review I do think that Nothing OS is one of the best
- Views
- 1.6M · as of Oct 23, 2026
- Hook
- Stat Drop · “Nothing CEO Reacts to Mrwhosetheboss' OS Review I do think that Nothing OS is one of the best”
- Goal
- Lifestyle & Culture + Authority
- Made by
- In-House
- Length
- 1:07
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1.2M views0:26You've probably seen JerryRig trying to bend our phones into oblivion, right?
- Views
- 1.2M · as of Oct 23, 2026
- Hook
- Stat Drop · “You've probably seen JerryRig trying to bend our phones into oblivion, right?”
- Goal
- Value + Brand Campaign
- Made by
- In-House
- Length
- 0:26
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818.1K views0:34Mrwhosetheboss Reacts to His Custom Nothing Phone! Oooo!
- Views
- 818.1K · as of Oct 23, 2026
- Hook
- Split Screen · “Mrwhosetheboss Reacts to His Custom Nothing Phone! Oooo!”
- Goal
- Authority + Series Retention
- Made by
- In-House
- Length
- 0:34
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794.5K views0:22We've got this metal aluminum body which gives us the chance to make something thinner.
- Views
- 794.5K · as of Oct 23, 2026
- Hook
- Flat Premise · “We've got this metal aluminum body which gives us the chance to make something thinner.”
- Goal
- Series Retention
- Made by
- In-House
- Length
- 0:22
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439.8K views0:43The glyph interface on the (4a) is six white LEDs,
- Views
- 439.8K · as of Oct 23, 2026
- Hook
- Flat Premise · “The glyph interface on the (4a) is six white LEDs,”
- Goal
- Lifestyle & Culture + Series Retention
- Made by
- In-House
- Length
- 0:43
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91.3K views0:23How Headphone (1) Pro Was Drop Tested all of our headphones have this like system drop test
- Views
- 91.3K · as of Oct 23, 2026
- Hook
- Flat Premise · “How Headphone (1) Pro Was Drop Tested all of our headphones have this like system drop test”
- Goal
- Value + Authority
- Made by
- In-House
- Length
- 0:23
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The company it keeps
Often paired with
- Split Screen · Formats in 8 of 22Formats: The frame is divided into simultaneous panels — a second retention track, a comparison, a game feed
- Ambient & ASMR in 8 of 22Hooks: No spoken hook; room sound, ASMR texture, or stray non-verbal noise fills the open — not a music bed
- Title Card · Hooks in 12 of 22Hooks: A composed title lockup or stacked text block over the footage — episode, dish, or product titles, black title plates
- Split Screen · Hooks in 7 of 22Hooks: Frame split between the creator or skit and a second retention panel of unrelated footage — not two speakers in one conversation
- Split Frame in 6 of 22Elements: How the frame is divided or masked — vertical and stacked splits, letterboxed windows, b-roll panels and insets
- In-House in 20 of 22Goals: The account's own team or agency — brand voice, brand footage, a produced look
- Title Card · Elements in 14 of 22Elements: Informational graphics that name or count — titles, headlines, episode/step/chapter stamps, name labels, tallies
- Creator VO in 8 of 22Voice: A single creator or first-person voice narrating or speaking to camera — who is talking, not how much
Who uses it most
- Nothing 21 of 30@nothingtechnology
- Currys 1 of 16@currys
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