Absurd Premise hook examples

watch carefully as I change the color of my shirt

Views

2.9M · as of Oct 20, 2026

Hook

Absurd Premise · “watch carefully as I change the color of my shirt”

Goal

Lifestyle & Culture + Authority

Length

0:20

Alright miss, your total is gonna be $30. Babe, it'll be $5.

Views

6.2M · as of Oct 20, 2026

Hook

Absurd Premise · “Alright miss, your total is gonna be $30. Babe, it'll be $5.”

Goal

Value + Brand Campaign

Made by

In-House

Length

0:12 · 1 cut

You gotta be real quiet on

Views

246.3K · as of Oct 20, 2026

Hook

Absurd Premise · “You gotta be real quiet on”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:06 · 0 cuts

People claim to be aura farming, but have never planted a crop in their life. Let's chat.

Views

779.7K · as of Oct 23, 2026

Hook

Absurd Premise · “People claim to be aura farming, but have never planted a crop in their life. Let's chat.”

Goal

Brand Campaign

Length

1:04

What's your favorite food? Pizza. Why...

Views

30.5K · as of Oct 20, 2026

Hook

Absurd Premise · “What's your favorite food? Pizza. Why...”

Goal

Lifestyle & Culture

Made by

Staff

Length

0:09 · 3 cuts

Hi, can I swap this fuel for some fish and chips, please?

Views

4M · as of Oct 20, 2026

Hook

Absurd Premise · “Hi, can I swap this fuel for some fish and chips, please?”

Goal

Brand Campaign

Made by

In-House

Length

1:04 · 5 cuts

What I do before a bang trim. Don't be worried it's only a bang trim

Views

27.9K · as of Oct 20, 2026

Hook

Absurd Premise · “What I do before a bang trim. Don't be worried it's only a bang trim”

Goal

Brand Campaign + Lifestyle & Culture

Length

0:13

This is the auditorium, where I sit for our service.

Views

38.8K · as of Oct 20, 2026

Hook

Absurd Premise · “This is the auditorium, where I sit for our service.”

Goal

Brand Campaign + Lifestyle & Culture

Length

0:13 · 2 cuts

Yup, that's me. You're probably wondering how I got here.

Views

200.7K · as of Oct 20, 2026

Hook

Absurd Premise · “Yup, that's me. You're probably wondering how I got here.”

Goal

Lifestyle & Culture + Authority

Made by

In-House

Length

1:01

This is my Papa Bruno and every time I try to help make a pizza he gets mad

Views

458.2K · as of Oct 20, 2026

Hook

Absurd Premise · “This is my Papa Bruno and every time I try to help make a pizza he gets mad”

Goal

Brand Campaign + Brand Seeding

Ask

Comment

Made by

Staff

Length

0:54

Here's how to pour horrible latte art in less than 60 seconds.

Views

59.1K · as of Oct 20, 2026

Hook

Absurd Premise · “Here's how to pour horrible latte art in less than 60 seconds.”

Goal

Value + Brand Campaign + Authority

Made by

Staff

Length

0:36 · 6 cuts

Alright guys last time you did this competition you all did a regular pie.

Views

3M · as of Oct 20, 2026

Hook

Absurd Premise · “Alright guys last time you did this competition you all did a regular pie.”

Goal

Brand Campaign + Authority

Made by

In-House

Length

3:00

Excuse me? All the ice is melted?

Views

4.8K · as of Oct 20, 2026

Hook

Absurd Premise · “Excuse me? All the ice is melted?”

Goal

Hard Promotion + Brand Campaign

Made by

UGC

Length

0:18 · 5 cuts

The reality of how we actually became co-founders

Views

2.2K · as of Oct 23, 2026

Hook

Absurd Premise · “The reality of how we actually became co-founders”

Goal

Brand Campaign + Authority

Length

0:23

Okay... so I've just been born... I think?

Views

31 · as of Oct 23, 2026

Hook

Absurd Premise · “Okay... so I've just been born... I think?”

Goal

Lifestyle & Culture + Authority

Made by

In-House

Length

0:57

Merry Christmas, wish you a Merry Christmas and a Happy

Views

2.2K · as of Oct 20, 2026

Hook

Absurd Premise · “Merry Christmas, wish you a Merry Christmas and a Happy”

Goal

Hard Promotion + Lifestyle & Culture + Series Retention → Event

Length

0:54 · 7 cuts

Hi, can I pay? Yeah of course you can. You can pay with Alexa.

Views

4.4K · as of Oct 23, 2026

Hook

Absurd Premise · “Hi, can I pay? Yeah of course you can. You can pay with Alexa.”

Goal

Brand Campaign + Authority

Length

0:15

STARTING A DIET ALRIGHT GOOD LUCK

Views

42.1K · as of Oct 20, 2026

Hook

Absurd Premise · “STARTING A DIET ALRIGHT GOOD LUCK”

Goal

Brand Campaign

Made by

In-House

Length

2:30

I tell people, I'm not religious. I just love Jesus. Religion has

Views

1.4K · as of Oct 20, 2026

Hook

Absurd Premise · “I tell people, I'm not religious. I just love Jesus. Religion has”

Goal

Lifestyle & Culture + Off-Platform Traffic

Length

0:33 · 0 cuts

i haven't pooped in 3 days. what would you make to make me poop?

Views

49K · as of Oct 20, 2026

Hook

Absurd Premise · “i haven't pooped in 3 days. what would you make to make me poop?”

Goal

Lifestyle & Culture + Series Retention

Made by

Staff

Length

1:19 · 21 cuts

My brain on a random wednesday morning as a business owner

Views

1.5K · as of Oct 20, 2026

Hook

Absurd Premise · “My brain on a random wednesday morning as a business owner”

Goal

Brand Campaign

Made by

In-House

Length

0:09

What's up? I'm Kim Kardashian and welcome to my crib.

Views

1.3K · as of Oct 20, 2026

Hook

Absurd Premise · “What's up? I'm Kim Kardashian and welcome to my crib.”

Goal

Lifestyle & Culture + Brand Seeding

Made by

In-House

Length

0:36

POV : Finally giving my friend back 10 years with a hair makeover

Views

16.9K · as of Oct 20, 2026

Hook

Absurd Premise · “POV : Finally giving my friend back 10 years with a hair makeover”

Goal

Hard Promotion + Brand Campaign + Authority

Length

0:25

POV: How yall be in our DMs · How do I book?

Views

13.4K · as of Oct 20, 2026

Hook

Absurd Premise · “POV: How yall be in our DMs · How do I book?”

Goal

Value + Brand Campaign

Made by

In-House

Length

0:17

what my brain sounds like at the gym

Views

2.4K · as of Oct 21, 2026

Hook

Absurd Premise · “what my brain sounds like at the gym”

Goal

Value + Brand Campaign → Core Offer

Length

0:20

Here in the wild streets of Perth, two specimens

Views

328 · as of Oct 20, 2026

Hook

Absurd Premise · “Here in the wild streets of Perth, two specimens”

Goal

Hard Promotion + Brand Campaign + Off-Platform Traffic

Ask

Link

Made by

In-House

Length

0:35 · 17 cuts

HEY WHAT'S UP WITH THE GUY BEHIND KEEP SAYING WOW

Views

1.7M · as of Oct 20, 2026

Hook

Absurd Premise · “HEY WHAT'S UP WITH THE GUY BEHIND KEEP SAYING WOW”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:26 · 3 cuts

Hi, could I get all of your drinks please?

Views

3.9M · as of Oct 20, 2026

Hook

Absurd Premise · “Hi, could I get all of your drinks please?”

Goal

Brand Campaign

Made by

In-House

Length

1:02 · 16 cuts

Let's make a pizza What are yall doing?

Views

362.5K · as of Oct 20, 2026

Hook

Absurd Premise · “Let's make a pizza What are yall doing?”

Goal

Value + Brand Campaign

Length

0:42

I need you to be more like Jesus

Views

2.1K · as of Oct 20, 2026

Hook

Absurd Premise · “I need you to be more like Jesus”

Goal

Value + Hard Promotion + Lifestyle & Culture

Length

0:13 · 0 cuts

They call him the Tech-opractor. Okay, so this might hurt ever so slightly.

Views

4K · as of Oct 23, 2026

Hook

Absurd Premise · “They call him the Tech-opractor. Okay, so this might hurt ever so slightly.”

Goal

Brand Campaign + Authority

Length

0:28

so we need to sort out the boots orders

Views

1.6K · as of Oct 23, 2026

Hook

Absurd Premise · “so we need to sort out the boots orders”

Goal

Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:56

you need to be on top of the clients

Views

4.6K · as of Oct 20, 2026

Hook

Absurd Premise · “you need to be on top of the clients”

Goal

Brand Campaign + Brand Seeding

Made by

In-House

Length

0:17

Hey, friend. Friends don't let friends drink that coffee.

Views

2.9K · as of Oct 20, 2026

Hook

Absurd Premise · “Hey, friend. Friends don't let friends drink that coffee.”

Goal

Lifestyle & Culture + Authority

Made by

Staff

Length

0:08 · 0 cuts

POV: you're trained in all areas · I'm Kim Kardashian West. I'm a mother, millionaire,

Views

2.2K · as of Oct 20, 2026

Hook

Absurd Premise · “POV: you're trained in all areas · I'm Kim Kardashian West. I'm a mother, millionaire,”

Goal

Value + Lifestyle & Culture

Made by

Staff

Length

0:06 · 4 cuts

Edit that out for the folks online, please.

Views

1.3K · as of Oct 20, 2026

Hook

Absurd Premise · “Edit that out for the folks online, please.”

Goal

Hard Promotion + Off-Platform Traffic + Authority

Ask

Watch Next

Length

0:41 · 0 cuts

All right, so your total today is $67.69.

Views

2.5K · as of Oct 20, 2026

Hook

Absurd Premise · “All right, so your total today is $67.69.”

Goal

Lifestyle & Culture + Authority

Made by

Staff

Length

0:16 · 0 cuts

Alexis, they're liking it. We have five likes!

Views

2K · as of Oct 20, 2026

Hook

Absurd Premise · “Alexis, they're liking it. We have five likes!”

Goal

Brand Campaign + Brand Seeding

Length

0:16 · 0 cuts

If business DMs were real life 📩 How much?

Views

10.9K · as of Oct 20, 2026

Hook

Absurd Premise · “If business DMs were real life 📩 How much?”

Goal

Hard Promotion + Brand Campaign + Lifestyle & Culture

Made by

In-House

Length

0:10

'Twas the night before VBS and all through the halls.

Views

1.8K · as of Oct 20, 2026

Hook

Absurd Premise · “'Twas the night before VBS and all through the halls.”

Goal

Value + Hard Promotion + Series Retention

Length

0:25 · 7 cuts

Hi, can I get this block of cheese battered, please? A whole block of cheese?

Views

335.4K · as of Oct 20, 2026

Hook

Absurd Premise · “Hi, can I get this block of cheese battered, please? A whole block of cheese?”

Goal

Brand Campaign + Brand Seeding

Made by

In-House

Length

1:05 · 15 cuts

how people think straighteners are going to behave when you leave the house

Views

2.3K · as of Oct 23, 2026

Hook

Absurd Premise · “how people think straighteners are going to behave when you leave the house”

Goal

Brand Campaign

Made by

In-House

Length

0:18

Have a flat white?

Views

1.8K · as of Oct 20, 2026

Hook

Absurd Premise · “Have a flat white?”

Goal

Brand Campaign + Lifestyle & Culture

Made by

Staff

Length

0:23 · 6 cuts

Next · this simple room · slash entrance,

Views

2K · as of Oct 20, 2026

Hook

Absurd Premise · “Next · this simple room · slash entrance,”

Goal

Lifestyle & Culture + Series Retention + Brand Seeding

Length

0:21 · 3 cuts

your oven when it sees you use the airfryer again

Views

1.2K · as of Oct 23, 2026

Hook

Absurd Premise · “your oven when it sees you use the airfryer again”

Goal

Brand Campaign + Lifestyle & Culture

Length

0:46