Gravity Coffee
@gravitycoffeeus · 327 subscribers
141 posts in the last 12 months, median 1.9K views
136.1K views0:20Alright, so your total is going to be $7. Okay, cool. I'm just paying cash
- Views
- 136.1K · as of Oct 20, 2026
- Hook
- In Media Res · “Alright, so your total is going to be $7. Okay, cool. I'm just paying cash”
- Goal
- Brand Campaign + Lifestyle & Culture
- Made by
- Staff
- Length
- 0:20 · 0 cuts
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34.8K views0:10POV: trying to get the new hire to speak up · That's my purse. Don't be afraid to shout it. That's my
- Views
- 34.8K · as of Oct 20, 2026
- Hook
- In Media Res · “POV: trying to get the new hire to speak up · That's my purse. Don't be afraid to shout it. That's my”
- Goal
- Brand Campaign + Lifestyle & Culture
- Made by
- Staff
- Length
- 0:10 · 0 cuts
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33.6K views0:17You should get the orange soda, it's amazing. Okay. What would
- Views
- 33.6K · as of Oct 20, 2026
- Hook
- Flat Premise · “You should get the orange soda, it's amazing. Okay. What would”
- Goal
- Brand Campaign + Lifestyle & Culture
- Made by
- Staff
- Length
- 0:17 · 6 cuts
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31.9K views0:08Enjoy your coworkers because they could be gone in the blind of an eye
- Views
- 31.9K · as of Oct 20, 2026
- Hook
- Text-Carried · “Enjoy your coworkers because they could be gone in the blind of an eye”
- Goal
- Brand Campaign
- Made by
- Staff
- Length
- 0:08 · 0 cuts
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29.4K views0:09We don't touch this one cause it's hot and it'll burn you
- Views
- 29.4K · as of Oct 20, 2026
- Hook
- Text-Carried · “We don't touch this one cause it's hot and it'll burn you”
- Goal
- Brand Campaign + Authority
- Made by
- Staff
- Length
- 0:09 · 1 cut
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4.5K views0:09When the guest starts getting creative with their order and it's sounding like your next meal shift 🙂
- Views
- 4.5K · as of Oct 20, 2026
- Hook
- Text-Carried · “When the guest starts getting creative with their order and it's sounding like your next meal shift 🙂”
- Goal
- Brand Campaign + Authority
- Made by
- Staff
- Length
- 0:09 · 0 cuts
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3.5K views0:19When the syrup bottle is almost out but it looks like you're adding 15 pumps
- Views
- 3.5K · as of Oct 20, 2026
- Hook
- In Media Res · “When the syrup bottle is almost out but it looks like you're adding 15 pumps”
- Goal
- Authority
- Made by
- Staff
- Length
- 0:19 · 7 cuts
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2.3K views1:47"Guess the drink challenge!" Spoken: "What? Yeah. What? Hey, guys."
- Views
- 2.3K · as of Oct 20, 2026
- Hook
- “"Guess the drink challenge!" Spoken: "What? Yeah. What? Hey, guys."”
- Goal
- Hard Promotion + Lifestyle & Culture
- Made by
- Staff
- Length
- 1:47 · 29 cuts
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1.7K views0:10POV: you're visiting the best drink spot in Washington
- Views
- 1.7K · as of Oct 20, 2026
- Hook
- Text-Carried · “POV: you're visiting the best drink spot in Washington”
- Goal
- Hard Promotion + Lifestyle & Culture
- Made by
- In-House
- Length
- 0:10 · 6 cuts
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1.7K views0:06Your ex blocked you? Come get a drink from us and we'll let you use our phone to check his profile 😳
- Views
- 1.7K · as of Oct 20, 2026
- Hook
- Text-Carried · “Your ex blocked you? Come get a drink from us and we'll let you use our phone to check his profile 😳”
- Goal
- Lifestyle & Culture + Brand Seeding
- Made by
- Staff
- Length
- 0:06 · 0 cuts
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1.6K views0:30Come with me to make our Chocolate Covered Strawberry
- Views
- 1.6K · as of Oct 20, 2026
- Hook
- Text-Carried · “Come with me to make our Chocolate Covered Strawberry”
- Goal
- Value + Hard Promotion + Lifestyle & Culture
- Made by
- Staff
- Length
- 0:30 · 15 cuts
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1.5K views0:11"STAY GROUNDED" storefront signage · frame 3 shows blurred "MAYGRO" logo
- Views
- 1.5K · as of Oct 20, 2026
- Hook
- Music Only · “"STAY GROUNDED" storefront signage · frame 3 shows blurred "MAYGRO" logo”
- Goal
- Lifestyle & Culture + Brand Seeding
- Made by
- In-House
- Length
- 0:11 · 3 cuts
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1.2K views1:04Hi guys, it's Maysen with another Secret Menu Sunday. I'm here with Ava.
- Views
- 1.2K · as of Oct 20, 2026
- Hook
- Flat Premise · “Hi guys, it's Maysen with another Secret Menu Sunday. I'm here with Ava.”
- Goal
- Lifestyle & Culture + Series Retention
- Ask
- Comment
- Made by
- Staff
- Length
- 1:04 · 8 cuts
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1.1K views0:19POV you're working customer appreciation
- Views
- 1.1K · as of Oct 20, 2026
- Hook
- Text-Carried · “POV you're working customer appreciation”
- Goal
- Hard Promotion + Lifestyle & Culture + Off-Platform Traffic
- Ask
- Link
- Made by
- Staff
- Length
- 0:19 · 19 cuts
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474 views1:01Hi guys, this is Maysen with another Secret Menu Sunday. I'm
- Views
- 474 · as of Oct 20, 2026
- Hook
- Motion Cold-Open · “Hi guys, this is Maysen with another Secret Menu Sunday. I'm”
- Goal
- Value + Authority + Series Retention
- Ask
- Comment
- Made by
- In-House
- Length
- 1:01 · 9 cuts
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477 views0:15Did you hear? Our newest store in Maple Valley is officially open.
- Views
- 477 · as of Oct 20, 2026
- Hook
- Question · “Did you hear? Our newest store in Maple Valley is officially open.”
- Goal
- Value + Hard Promotion + Series Retention
- Ask
- Link
- Made by
- Staff
- Length
- 0:15 · 0 cuts
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322 views0:19Maple Valley is now... · OPEN · DRIVE-THRU GRAVITY COFFEE menu board
- Views
- 322 · as of Oct 20, 2026
- Hook
- Music Only · “Maple Valley is now... · OPEN · DRIVE-THRU GRAVITY COFFEE menu board”
- Goal
- Value + Hard Promotion + Lifestyle & Culture
- Ask
- Link
- Made by
- In-House
- Length
- 0:19 · 11 cuts
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227 views0:09Turning our baristas into video game loading screens Pt. 1
- Views
- 227 · as of Oct 20, 2026
- Hook
- Text-Carried · “Turning our baristas into video game loading screens Pt. 1”
- Goal
- Lifestyle & Culture + Series Retention
- Made by
- Staff
- Length
- 0:09 · 2 cuts
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What @gravitycoffeeus leans on
- Categories
- Entertainment & Media 15/31Creator-format entertainment: comedy, stunts, interviews, storytimeSketch Comedy 14/31Scripted acted comedy: family, mom-life, school, workplace, POV skits — not street-captured or AI formatsFood & Beverage 7/31Cooking, baking, and eating as the subjectBusiness & Finance 1/31Selling, closing, and making money as the subject
- Formats
- Moving 11/31Someone carries the camera: operator-held coverage, pans and sweeps, first-person POV; not a selfieInserts 10/31Detail coverage cut away from the main subject: hands close-ups, overhead workspaces, product to lens, face macroVlog 8/31Creator holds or props the camera on their own life, first-person and mobile, including day-in-the-life diaries — not a staged tripod setupFixed 7/31A camera that does not move, tripod or propped, whether or not anyone addresses it; not handheldSelfie 6/31Creator holds or props the camera on themselves: arm's-length phone, walk-and-talk, selfie-cam skitsHands-On Demo 4/31Overhead or macro hands working material — cooking, crafts, application — with no face and no lens addressTalking Head 2/31A fixed camera and a person speaking to the lens; the setup is the whole production — not handheld selfie footageMap Explainer 1/31Animated maps, globes, and country fills carrying a geographic or historical narrative
- Hooks
- Text-Carried 15/31Nobody speaks, but a caption or graphic explicitly carries the hook's message — not a silent open with no textStatic Caption 9/31A plain caption line held on screen — pill, box, card, or auto-caption treatments — not word-synced, not a premise captionMotion Cold-Open 7/31Action already underway with no setup — enters mid-gesture, mid-task, mid-demo — not a macro insertProduct In Hand 7/31A commercial product or device is the opening subject — held to lens, thrust at camera — not a non-commercial propPOV Caption 7/31A pinned caption framing the scenario before it plays — "pov:", an if/premise header, a tease line promising a payoffFace First 7/31Arm's-length talking head, face crowding the frame, speaking straight to camera in a real location — not a tripod head with graphicsTitle Card 5/31A composed title lockup or stacked text block over the footage — episode, dish, or product titles, black title platesIn Media Res 4/31Viewer lands inside an already-running conversation, argument, or call with zero setup — not a performed character voiceMusic Only 4/31No speech; a song, lyric bed, or borrowed meme audio carries the open — not when on-screen text is the named hookEmoji Sticker 3/31Pasted-on graphic objects — emoji stamps, meme cutouts, photo collages, floating app iconsAbsurd Premise 2/31A deadpan bit: an impossible, reversed, or nonsense premise asserted sincerely — not a question, not inside a skitKaraoke Caption 2/31Speech-synced captions revealing one word or chunk at a time — pop, bounce, glow — not color-drivenFlat Premise 2/31Creator plainly states what this video is, what they'll do, or what they believe — no rhetorical device, no explicit promiseQuestion 2/31A spoken question opening an information gap — why/what/who, trivia, a pick-one — not a price questionResult First 1/31Opens on the completed dish or product before any process — payoff-first reveals — not process close-ups
- CTAs & Mechanics
- Relatable Recognition 14/31An everyday, cultural, or POV premise built to make viewers comment "this is me" — recognition, not a forced sortCuriosity Gap 8/31Withholds a resolution, cause, price, or outcome to build anticipation — "wait for it", a cliffhanger to the next updateComment 4/31Explicit prompt to reply — answer a question, request the next topic, pick a side, or DMVerdict Outsourcing 4/31An unresolved dilemma posed as genuine uncertainty for the audience to settleLink 4/31Conversion ask sending the viewer off-platform — link in bio, buy the product, book coachingContestable Claim 2/31A ranking, verdict, or list entry engineered to be arguable — a one-point spread, a broken countdownCountdown List 1/31A numbered or ranked structure building step-to-step anticipation or making the content bookmarkable
- Elements
- Block Captions 18/31Caption lines and bars that appear whole — auto-generated, translated, or a persistent premise captionTitle Card 5/31Informational graphics that name or count — titles, headlines, episode/step/chapter stamps, name labels, talliesQuote Block 4/31Captions styled as a quotation — quote marks, speech-bubble formatting — not a plain subtitle barLabel Cards 2/31Static text that names or badges items, steps, ingredients, exercises, or countries rather than transcribing speechKaraoke Captions 1/31Captions revealed one word or chunk at a time in sync with speech, including highlight styles — not full linesLogo Bug 1/31A persistent identity mark of a creator, show, or channel — handle bug, corner watermark, branded mic flagColor-Pop Keywords 1/31Color or case singling out specific words — yellow word-pops, highlighted keywords, speaker color-codingSplit Frame 1/31How the frame is divided or masked — vertical and stacked splits, letterboxed windows, b-roll panels and insetsColor Grade 1/31Full-image treatment applied to the picture rather than added on top — grading, face and skin beauty filters
- Voice
- Live Dialogue 14/31Real on-camera or on-location dialogue recorded at the scene — not a performed multi-character skit
- Goals
- Staff 24/31Fronted by the account's own people — trainers, baristas, managers — speaking as themselvesLifestyle & Culture 19/31The account's people and world — staff, customers, community, behind the scenes — so the viewer feels part of itRelatable Skit 16/31A recurring joke format — POV, "when you…", a trend — set in the account's worldHard Promotion 9/31Sells the account's own offer outright — a price, a deal, "join now", "book today"Brand Campaign 7/31A produced brand moment — a campaign line, launch, anniversary or sponsorship film — for the brand as a wholeIn-House 7/31The account's own team or agency — brand voice, brand footage, a produced lookAuthority 6/31Positions the account or its people as experts — proof, credentials, results — with no offer or askBrand Seeding 5/31A product is visibly present but passive — seeded, reviewed or compared — with no askValue 5/31Useful teaching — a how-to, tip, recipe or expert answer — with the account's product or service as the backdropSeries Retention 5/31A recurring show or numbered episode whose job is bringing viewers backRecipe 2/31A dish or drink made step by stepOff-Platform Traffic 2/31Sends viewers to the account's own blog, long-form video, website or newsletterCore Offer 1/31The membership, the main product or the core service itself — not an upsellApp 1/31The account's app or digital product — download it, book through it, use a feature












