Coursera

@coursera · 346K subscribers

Education & ExplainersMembership or subscriptionUS

256 posts in the last 12 months, median 1.3K views

Showing 5 videos
  1. I took Google's Data Analytics Certificate on Coursera and here's what happened.

    Hook
    Teases a secret · “I took Google's Data Analytics Certificate on Coursera and here's what happened.”
    Goal
    More sales + Seasonal promotion + Hard Promotion
    What it asks
    Tap the link
    Length
    1:18
    1:18
  2. Computer Science explained simply: • Variables: store data • Loops: repeat actions • Objects: structured data • Functions

    Hook
    Just music · “Computer Science explained simply: • Variables: store data • Loops: repeat actions • Objects: structured data • Functions”
    Goal
    More sales + Seasonal promotion + Increase awareness + Hard Promotion + Lifestyle & Culture
    Who made it
    In-house
    Length
    0:08
    0:08
  3. AI is making phishing emails harder to spot. Here's what to look for.

    Hook
    Breaking news voice · “AI is making phishing emails harder to spot. Here's what to look for.”
    Goal
    More sales + Seasonal promotion + Teach something useful + Hard Promotion
    What it asks
    Tap the link
    Length
    2:38
    2:38
  4. How a mechanical engineer became an embedded systems engineer

    Hook
    Just says what it is · “How a mechanical engineer became an embedded systems engineer”
    Goal
    More sales + Seasonal promotion + Increase awareness + Hard Promotion + Lifestyle & Culture
    Length
    0:54
    0:54
  5. AI · Subscriptions = The New Money Machine

    Hook
    Just says what it is · “AI · Subscriptions = The New Money Machine”
    Goal
    Show our proof of success + Content Series
    Length
    2:50
    2:50

What @coursera leans on

Categories
Business & Finance 3/5Tech & AI 2/5
Formats
Phone on a stand 4/5Talking to camera 2/5Vlog 1/5Holding the phone, facing me 1/5
Hooks
Face up close 3/5Just says what it is 2/5Teases a secret 1/5Split screen 1/5Just music 1/5Breaking news voice 1/5
CTAs & Mechanics
Tap the link 2/5"This is so me" 1/5
Elements
Highlighted words 3/5Logo in the corner 2/5Zooms and cuts 2/5Plain captions 1/5A title on screen 1/5
Voice
A real conversation 4/5One person narrating 2/5
Goals
More sales 4/5Seasonal promotion 4/5Hard Promotion 4/5A customer's story 2/5Increase awareness 2/5Lifestyle & Culture 2/5In-house 1/5Teach something useful 1/5Show our proof of success 1/5Content Series 1/5